The Power of State and Local Government

Governing is the nation’s leading information platform covering policy, management and politics for state and local government leaders. Recognized as the most credible and authoritative voice in its field, Governing provides nonpartisan news, insight and analysis on such issues as public finance, transportation, economic development, health, education, infrastructure, the environment and technology.

The core of Governing’s audience consists of elected, appointed and career officials in state and local government, including governors, mayors, county executives, city and county council members, state legislators, state and local agency executives, and those holding professional government positions such as attorneys, public accountants, engineers and educators.

Governing’s broad information platform includes a monthly print magazine, robust website, national and regional events, market research, custom content and special programs.

Media Kit

I’m a Governing junkie.

Los Angeles, California Mayor Eric Garcetti

Governing’s Reach

Governing magazine began publication in 1987 and has a subscriber base of more than 85,000. On the web, receives over 7.9 million annual unique visitors, has over 94,000 social media followers and 90,000 e-newsletter subscribers.

Governing’s readership also comprises a wide range of opinion makers including journalists, government affairs, advocacy, academics and foundation executives as well as representatives of companies that do business with state and local governments.

Award Winning Journalism

Governing has received numerous editorial awards and recognitions over the years, including four National Magazine Awards nominations, the Folio Editorial Excellence Award and the prestigious Jesse H. Neal award from American Business Media for exceptional editorial content.

Widely Cited by National Media

National and regional media look to GOVERNING for authoritative news and analysis on state and local government. USA Today, NPR, Fortune, the New York Times, the Wall Street Journal, the Washington Post, 60 Minutes and Dateline NBC and many others regularly cite Governing content in their reports.

Governing… the absolute Rosetta Stone of state of the state information.

Gail Collins, New York Times

Governing is Job-Critical and Motivates its Readers to Take Action

87% agree that Governing is a highly trustworthy news source.

81% state that Governing’s coverage strikes them as nonpartisan, unbiased and objective.

97% of Governing’s audience state that it’s important to read Governing.

92% agree that Governing keeps them up-to-date with what other state and local governments are doing.

93% have taken action as a result of ads or product mentions in Governing.

62% have discussed or referred Governing’s content with their peers.

*Harvey Readership Survey November 2018

Governing’s Audience: Influential, Experienced and Loyal


of Governing’s audience are elected and senior government officials.


play a role in their jurisdiction’s budgeting/purchasing process.


of Governing’s elected/senior level audience have worked in public service for 25+ years.


Governing’s readers state it is their number one source for state and local government news and analysis, three times more than the New York Times, Wall Street Journal and Politico.

Does anyone...know a magazine that covers politics, policy, government management (and) innovations at all levels of government better than Governing? I don'’re the best at what you do.

Greg Stanton, Former Mayor, Phoenix, Arizona

Governing Live Events

Governing live events create both regional and national communities around the issues that matter to state and local government officials — performance, innovation, infrastructure, and finance through its annual national summits, and a focus on building high-end performance government through its regional Leadership Forums. These live events support professional and personal development for elected officials, appointees, and executive staff, helping them build and engage their professional network and learn job-critical information.

Governing Institute

Former Kansas City Mayor and current Governing Publisher Mark Funkhouser launched the Governing Institute in 2011 with the mission to advance better government by improving performance and outcomes through research, decision support and executive education. In addition to providing a wide range of research services, the Governing Institute runs several important programs including:

Governing Institute’s Annual Women in Government Leadership Program brings together twenty-five outstanding elected women leaders from across the nation to acknowledge their contributions, provide leadership development and mentor the next generation of women leaders to run for office. The 100 alumnae of the program are now “paying it forward” by recruiting women candidates around the U.S. and creating initiatives to support women in appointed, elected and staff positions in government.

Public Officials of the Year – Each year Governing’s widely respected Public Officials of the Year program honors a group of extraordinary state and local public leaders for outstanding accomplishments. These officials find common ground to serve the best interests of their communities and make government more effective. Now in its 24th year, Governing’s Public Officials of the Year alumni read like a who’s who of effective American public leaders.

Philanthropic Partnerships – Governing works with foundations, associations and other not-for-profit organizations to help realize positive social change, including its award-winning partnership with Living Cities on the City Accelerator and Equipt to Innovate®, which are focused on city efforts to improve the lives of low-income residents and bring an equity-informed lens to high performance government.


Based in Washington D.C., Governing was originally part of Congressional Quarterly. In 2009, Governing was acquired by e.Republic, the nation’s only media and research company focused exclusively on public-sector innovation for state and local government. e.Republic is also home to Government Technology, the Center for Digital Government, the Center for Digital Education and Techwire.

You (Governing) share my passion and love for public service and you treat it in a way that makes it feel good to do it.

Jim Ward, House Minority Leader, State of Kansas

Government Market Insights

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