Our Insights
Five Reasons Content Matters When Marketing to the Public Sector
In today’s digital landscape, content marketing has become an essential tool for public sector organizations to establish trust, credibility and meaningful relationships with key decision-makers. Here’s ... Read More
Enhancing Data Value and Cybersecurity in Hawaii
In a recent webinar hosted by Senior Vice President (SVP), Phil Bertolini, Hawaii’s Chief Data Officer (CDO) Rebecca Cai and Chief Information Security Officer (CISO) Vince ... Read More
Gov Tech Economic Update
Hi there and happy March! I can’t believe we are wrapping up the first quarter of 2024 already. Where does time go? We had a great ... Read More
North Carolina State CIO Shares IT Priorities
Last week, our SVP Phil Bertolini sat down with NC State CIO James Weaver during a 30-minute virtual chat. (See video below). Weaver shared insights into what's ... Read More
January Market Insights Newsletter
Hi there. Dustin Haisler taking over for Joe Morris this month to wish you all a Happy New Year! I have a couple exciting updates to share ... Read More
Brief Market Update
Joe here. 👋 As we begin to turn the calendar to 2024, I’m increasingly asked what to expect in the year ahead. This month, I’m giving you ... Read More
2023 NASCIO Annual Conference Takeaways
Joe here. The sprint to 2024 is on and we are all working hard to close the year strong. It was great to see many of you ... Read More
The Real Challenges Facing Higher Education Institutions: Insights from CIOs
Brian Cohen, Vice President of the Center for Digital Education, led a panel discussion with three higher education CIOs. Their shared experiences shed light on daily challenges ... Read More
Where Government Needs Your Help Most
Could it really be fall? Time flies when you are having fun. I have five kids under eight years old, so we had a very busy ... Read More
Diversity, Equity and Inclusion’s Growing Role in Digital Government
Experts argue that agencies having staff dedicated to equity and inclusion play an important role for government work, from strategic planning, to operations, to the rise of ... Read More
Delivering Digital Government That Works for Everyone
A message on the importance of digital equity in state and local government. https://vimeo.com/851464741/cf55fb20b9?share=copy
Why is everyone talking about cloud?
It was great to see a few of you in person last week at the State of Technology California Industry Forum. If you were as fired up ... Read More
Addressing Higher Education Technology Challenges: A Conversation with Ron Bergmann
During a recent conversation, Brian Cohen, Vice President for the Center for Digital Education, and Ron Bergmann, former Vice President of Information Technology and CIO at ... Read More
July Market Insights Newsletter
It’s halftime — welcome to July! If you sell or market in the education sector, now is the perfect time to ramp up your efforts and ... Read More
Unlocking Public Safety’s Future with Curtis Wood: Challenges, Trends and Advice for Industry
In a recent conversation between Teri Takai, Senior Vice President for the Center for Digital Government and Curtis Wood, former CIO for the Commonwealth of Massachusetts, ... Read More
Navigating the Public-Sector Transportation Landscape: A Conversation with Gloria Salazar
In a recent conversation between Teri Takai, Senior Vice President for the Center for Digital Government, and Gloria Salazar, former CEO of the San Joaquin Regional ... Read More
You get leads, and you get leads…
The summer of strong leads. That sounds nice, right? This month, I want to dive into a few key insights about obtaining strong leads for your ... Read More
The Power of Relationships in Selling to State and Local Government and Education
In the world of business-to-government (B2G) and business-to-education (B2E) sales, relationships hold the key to success. Regardless of the goods or services your company offers, cultivating ... Read More
Content is (Still) King When Selling to the Public Sector
Content marketing is an effective strategy for businesses seeking to influence decision-makers in government, especially in the state and local sectors. Technology companies, in particular, can ... Read More
Effective Lead Generation Strategies for State and Local Government
Lead generation in the state and local government sector requires strategic approaches tailored to the unique characteristics of this market. Here are 10 actionable tips for ... Read More
Catching up on Gov Tech
Joe here. I know that cybersecurity and artificial intelligence are taking over your newsfeed, so today, I wanted to send over anything you may have missed ... Read More
Harnessing the Power of ChatGPT for Digital Marketing Campaigns
In this Q&A, Zach Presnall, Director of Digital Marketing, and Dustin Haisler, Chief Strategy & Innovation Officer, discuss the potential of ChatGPT for marketers, focusing on its ... Read More
What’s on government’s radar?
April showers bring May flowers … right? Hi everyone, Joe here. We have been getting a ton of rain in Northern California this year. Here’s to ... Read More
2023 Projected SLED IT Spend
In case you haven’t been greeted, welcome to the age of digitalization. As digitalization grows, so does SLED technology spending. Overall, SLED IT spending is expected ... Read More
Time to double down
Joe Morris here. Today, I’m diving into some of the market buzz that has kicked-off 2023. As a bonus, I asked Teri Takai, Former California and ... Read More
🦾 Will a robot take your job?
Hello, Joe here. New year, new AI tools. (That’s a saying, right?) Now that we are all back at our desks and ready to take on ... Read More
Ed Tech Update
Hi, Brian Cohen here, Vice President for the Center for Digital Education. You know you live in New York when it’s 22 degrees on Monday and 60 ... Read More
🎶 12 Market Insights
Joe here. We made it, the last month of 2022. I wanted to thank all 12,600 of you for sticking with me this year. This newsletter is ... Read More
🧑💻 Funding Opp, Top Reads & Free Event
Hi, it’s Joe Morris! October is Cybersecurity month, so naturally, I want to dive into the newly released Notice of Funding Opportunity (FY 2022) for the State and Local ... Read More
B2G Lead Generation: A Q&A with Our Marketing Experts
Dustin Haisler, Chief Innovation Officer of e.Republic, sat down with e.Republic's marketing experts — Erin Molina, Creative Director of Marketing and Zach Presnall, Director of Digital Marketing ... Read More
💡TOP 2023 Gov Tech Priorities
Hello! Joe Morris, back with your monthly Market Insights Newsletter. As we near the end of 2022, I thought I would share the topics that we ... Read More
The Anatomy of a State & Local Government Purchasing Decision
By Dustin Haisler, Chief Strategy Officer & Chief Innovation Officer, e.Republic Often people come to me and want to architect a campaign to target solely the Chief Information ... Read More
Recession-Proof Market, Hot Reads and the CIO Connection
Hi, it’s Dustin Haisler. I’m writing the Market Insights newsletter this month while Joe is out on paternity leave caring for his family’s newest addition, Max. ... Read More
Stories from Kick-@$$ Women Leading Gov Tech
e.Republic President and CEO Cathilea Robinett assembles a group of leading female founders in gov tech to discuss how they built their companies and to dispel ... Read More
State & Local Public-Sector Tech Leadership Changes
NEW STATE CIOs: Bill Vajda (WY); Robert Osmond (VA); Liana Bailey-Crimmins (CA); Greg Hoffman -interim (ND); Patti Chapman -acting (PA); Shawn Nailor -interim (VT); Brian Tardiff -interim ... Read More
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